Privacy Policy

Introduction

UK Home Direct Limited, we take the privacy of our customers very seriously. We understand that trust is a crucial aspect of our relationship with our customers, and that’s why we have implemented strict measures to ensure the privacy of your personal information.

Our privacy policy outlines exactly what personal information we collect, how we use it, and who we share it with. For the purposes of the Data Protection Act 2018 (‘the DPA’) and the EU General Data Protection Regulation (‘the GDPR’), sensitive information includes what is defined as your ‘personal data’.

By visiting http://www.ukhomedirect.co.uk (the ‘Website’) you accept and consent to the practices described in this Privacy Notice including the processing of your personal data under this lawful basis.

In this Privacy Notice, we seek to abide by the letter and spirit of the guidelines laid out by the UK Information Commissioner’s Office on its webpage on the ‘Right to be Informed’.

Who we are?

UK Home Direct Limited, we are a company registered in England and Wales with Company number 14646935 and our registered office is at 128 City Road, London EC1V 2NX

Our registration with the Information Commissioners Office is ZB512016 and you can view more details about our registration by following the link here.

For the purposes of the DPA and in-line with the GDPR, UK Home Direct is the Data Controller.

If you have any concerns about the way we use your information or any questions about this Privacy Notice, please let us know.  We can be contacted via email at support@ukhomedirect.co.uk or general@ukhomedirect.co.uk, or you can write to us at the address above or call us at this customer support number: 02038 073282

What Information do we Collect?

We will collect and process the following information about you:

Personal data such as your name, address, contact details that you provide to us in person, via our website or by telephone. Information you give us – this is information about you that you give us by filling in forms on our website,

The only information we require from you to sign up to our mailing list is your email address, but you may also want to provide us with your first and last names should you wish. (You always have an option to opt out or unsubscribe to our mailing list). You can register online for our services or event through our nominated event booking form.  We will receive personal data that you enter to our booking form.

We may also interact with you or you can also connect with us by following our Social Media account’s which we used to release new products and service plans discounts and offers.

Information we collect about you – Whenever you visit our website, we will automatically collect the following information:

technical information – including the Internet protocol (IP) address used to connect your computer to the Internet, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform;

information about your visit – this includes the full Uniform Resource Locators (URL), clickstream to, through and from our website (including date and time), pages you have visited, page response times, download errors, length of visits to certain page and page interaction information (such as scrolling, clicks, and mouse-overs).

Information we receive from other sources – This is information we receive about you if you use any of the other websites we operate or the other services we provide. In this case we will have informed you when we collected that data if we intend to share those data internally and combine it with data collected on this Website. We will also have told you for what purpose we will share and combine your data. We are working closely with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies). We will notify you when we receive information about you from them and the purposes for which we intend to use that information.

What We Do With Your Information?

UK Home Direct Ltd uses the collected data for various purposes:

  1. To provide and maintain the Services we provide to you
  2. To notify you about changes to our Services
  3. To allow you to participate in interactive features of our Service when you choose to do so;
  4. To provide customer support;
  5. To gather analysis or valuable information so that we can improve and enhance our Services;
  6. To monitor the usage of our Service;
  7. To detect, prevent and address technical issues and support
  8. To fulfil any other purpose for which you provide it;
  9. To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection;
  10. To provide you with notices about your account and/or subscription, including expiration and renewal notices, email-instructions, etc.;
  11. To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information;
  12. In any other way we may describe when you provide the information;
  13. For any other purpose with your consent.

What Legal Basis Do We Have For Processing Your Personal Data?

At UK Home Direct, we take this responsibility very seriously and are committed to processing your personal data in a transparent and compliant manner.

The legal basis for processing your personal data depends on the specific purpose for which the data is being processed. In most cases, our legal basis for processing your personal data is one of the following:

  1. Consent: We may ask for your consent to process your personal data for a specific purpose. For example, we may ask for your consent to send you marketing materials.
  2. Contractual Necessity: We may need to process your personal data to fulfill our obligations under a contract with you, such as processing a service repair order.
  3. Legitimate Interest: In certain circumstances, we may process your personal data based on our legitimate interests, such as to improve our plan and services.

Regardless of the legal basis, we will always ensure that your personal data is processed in a manner that respects your privacy rights and complies with the GDPR.

If you have any questions about the legal basis for processing your personal data, or about our privacy policy, please do not hesitate to contact us. We can be contacted via email at support@ukhomedirect.co.uk or general@ukhomedirect.co.uk, or you can write to us at the address above or call us at this customer support number: 02038 073282

When Do We Share Personal Data?

“Uk Home Direct, we understand the importance of protecting your personal data and take the privacy of our customers very seriously. We are committed to treating your personal data confidentially and only sharing it in circumstances where it is necessary for the provision of our services or to conduct our business operations, as outlined in our purposes for processing.

In some cases, we may need to share your personal data with third-party service providers who assist us in providing our services or conducting our business operations. For example, we may share your personal data with a shipping company in order to deliver a repaired product to you.

We take appropriate measures to ensure that any third-party service providers we work with protect the confidentiality and security of your personal data. We only share the minimum amount of personal data necessary to achieve the specific purpose, and we require that these third-party service providers agree to strict confidentiality agreements.

We may also be required by law to disclose your personal data to government authorities or law enforcement agencies. In such cases, we will only do so in accordance with applicable laws and regulations.

In all cases, we will use our best efforts to ensure that your personal data is protected and that any disclosures are made in accordance with applicable laws and regulations.

If you have any questions about how we share your personal data, or about our privacy policy, please do not hesitate to contact us

Where Do We Store And Process Personal Data?

Uk Home Direct, we take the protection of your personal data very seriously and are committed to storing and processing it in a secure and compliant manner.

We store and process personal data within the European Economic Area (EEA). In some cases, we may need to transfer personal data to service providers or partners located outside of the EEA for the purposes of providing our services or conducting our business operations.

If we transfer personal data outside of the EEA, we take appropriate measures to ensure that the data is protected and that its privacy is maintained. This may include implementing contractual clauses or data transfer agreements that comply with the EU’s General Data Protection Regulation (GDPR). We hold some personal data with Sync, who Comply with the GDPR when storing your files in the cloud. Sync provides strong data privacy protection for businesses in the EU/UK. Sync is contracted by us for the provision of technical services and information. We remain responsible at all times for the security of your information, but If you want to know more about how we interact with Sync then you can view the Privacy Notice’s, and their GDPR comply policy Sync And GDPR Sync GDPR

We store some personal data with Microsoft Office 365 and you can view its policies online here.

Our customer relationship management system (CRM) is HubSpot we use for Aircall GDPR and Ringover GDPR collaborative project management also.

We hold financial, and process payments using STRIPE. We also perform due diligence on any third-party service providers we work with to ensure that they have adequate data protection measures in place and are capable of protecting the privacy of your personal data.

In all cases, we will only transfer personal data in accordance with applicable laws and regulations, and will use our best efforts to ensure that your personal data is protected and that its privacy is maintained at all times.

How Do We Secure Personal Data?

At UK Home Direct, we understand the importance of protecting personal data and are committed to maintaining the security and privacy of the information you entrust to us.

We have implemented robust technical, organizational and physical security measures to protect your personal data against accidental loss, unauthorized access, use, destruction or disclosure. These measures include:

  • Encrypting sensitive data and storing it in secure databases behind firewalls
  • Implementing two-factor authentication for access to sensitive systems
  • Regularly backing up data to ensure business continuity and disaster recovery
  • Restricting access to personal data to only those employees who need it to perform their job responsibilities
  • Conducting privacy impact assessments to ensure that our data protection measures are in compliance with the law and our business policies
  • Providing ongoing training to our staff and contractors on data security and privacy
  • Implementing strict security standards for third-party service providers and regularly reviewing their security measures to ensure that they meet our standards.

We take data security and privacy very seriously, and we will continue to review and improve our security measures to ensure that your personal data is always protected.”

How Long Do We Keep Your Personal Data For?

UK Home Direct will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

UK Home Direct current retention policy is set to maximum of 5 years this allows us to comply with financial regulations and provides ample time for customers to make enquiries about previous orders and to deal with queries regarding any period on products or services sold to you.

Your Rights In Relation To Personal Data

  1. Access to Personal Information: You have the right to request a copy of your personal data that is being processed by us. We will provide you a copy of this information within one month of receipt of the request.
  2. Correction and Deletion: You can request to correction or deletion of your personal data if it is inaccurate or no longer necessary for the purpose for which it was collected.
  3. Withdrawal of Consent: Our Service may give You the ability to delete information about You from within the Service that you have provided to Us.
  4. Data Portability: You have the right to receive your personal data in a structured, commonly used and machine-readable format and have the right to transmit this data to another controller.
  5. Restriction of Processing and Objection: You have the right to request the restriction of processing of their personal data and the right to object to the processing of their personal data.
  6. Complaint to the Information Commissioner’s Office: If you are dissatisfied with the way we have handled your complaint or request and want to make a complaint, you may write to the Information Commissioner, who is an independent regulator. Any complaint to the Information Commissioner is without prejudice to your right to seek redress through the courts. The Information Commissioner can be contacted at: Information Commissioner Wycliffe House Water Lane Wilmslow Cheshire, SK9 5AF Tel: 08456 30 60 60 or 01625 54 57 45 Fax: 01625 524510 Website: https://ico.org.uk

We take data security and privacy very seriously, and we will continue to review and improve our security measures to ensure that your personal data is always protected.”

How To Contact Us?

Write to us at 128 City Road, London EC1V 2NX. Alternatively, you can email us at support@ukhomedirect.co.uk or general@ukhomedirect.co.uk For customer services: call 02038 073282 Calls may be recorded and monitored for quality and training purposes. Lines are open, at a minimum, from 10am to 05pm, Monday to Friday (except public holidays).

Do We Use Of Automated Decision-making And Profiling?

We do not use automated decision-making or profiling in our processing of personal data. All of our decisions about individuals are made through human review and assessment, and we do not use algorithms or other automated means to make decisions that significantly affect individuals

Our Cookie Policy

If you would like to manage your use of cookies or completely turn off cookies then you can find out how to do so by using the link here.  Please note that if you do limit of block cookie use on our website the functionality of both the Website and our services will be affected.

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.  By continuing to browse the Website, you agree and consent to our use of cookies.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

As part of our overall approach to privacy and transparency, this section describes what cookies are in the context of our web and mobile interfaces, and what their use means to you. At the end, we’ve included some links to help you research cookies and their impact, and how you can use your web browser to control the way it manages cookies.

We use the following types of cookies:

  • Strictly necessary cookies – these are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-payment system.
  • Analytical/performance cookies – these allow us to recognize and count the number of visitors and to see how visitors move around our Website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies – these are used to recognize you when you return to our website. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Targeting cookies – these cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose but these cookies will contain no information capable of identifying you personally to us.

You can find more information about the individual cookies we use and the purposes for which we use below:

Google Analytics

We use Google Analytics to understand general trends about our content and traffic sources; for example, where users come from, which pages are most popular, which sites provide most traffic, how our marketing efforts impact the number of visits we receive.

Google’s statement about privacy can be found here.

Facebook Button

We use Facebook button to allow you to share out platform with your friends and other Facebook users.

Facebook’s statement about privacy relating its Connect feature is here and also here.

Instagram Button

We use an Instagram button to allow you to easily follow our Instagram account.  You can find out more about how Instagram handles your personal data by visiting its statement on Privacy here.

More Information About Cookies

Still don’t know what cookies are?  Then why not follow the link conveniently located here which provides more information about what they are and how they work.

Linking To Other Websites / Third Party Content

Our website may contain links to other websites or third-party content, which are not covered by this privacy policy. We are not responsible for the privacy practices of these websites or content providers. We recommend that you review the privacy policies of these websites or content providers before providing any personal data. Please note that we do not endorse or assume any responsibility for the content or practices of these third-party websites or content providers.

Changes To This Privacy Notice

Any changes we may make to our Privacy Notice in the future will be posted on this page and you will be notified of any changes made

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